Apple's Cores: Steve Jobs and the Power of Passion [Kindle Edition]
Book Description
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APPLE'S CORES: STEVE JOBS & THE POWER OF PASSION is written for aspiring entrepreneurs, salesmen, and managers at all levels -- in short, anyone in the business community -- who study Steve Jobs' life and career in order to glean insights that can be applied to their own career.
"CEO of the Decade" (FORTUNE magazine) and "A Person Who Mattered" in 2010 (TIME magazine), Steve Jobs' consistent innovation has made him a celebrated figure. "With each passing year," notes TIME, "Steve Jobs and his sleek Apple products not only succeed in impressing the techiest of tech addicts, they also manage to create a whole new batch of gadget enthusiasts. And 2010 proved to be no different, with the release of the latest, smallest Macbook Air, renowned for its ultra-thin, portable design and, of course, the release of the iPad, the 9.7-inch touch-screen tablet device that caused media folk and techies alike to rejoice and believe that it would revolutionize the online publishing industry."
Designed to be read in one sitting, this essay of 5,000 words explains the nature of passion and its importance in Steve Jobs' life and career, and how it shaped his philosophy that in today's highly competitive business climate, passion is a key ingredient that is essential to creating (as Jobs famously said) insanely great products.
Drawing from lessons learned since 1976, when Steve Jobs and Steve Wozniak formed Apple Computer, this bite-sized essay provides food for thought for newcomers and veterans alike as they look to learn from the examples of one of the most successful business figures in our time.
This series--Apple's Cores--focuses on specific aspects of Steve Jobs' career at Apple, with lessons learned that can be applied by any aspiring entrepreneur or business person.
ABOUT THE AUTHOR
Tory Maru is a lifelong Mac fan.
"CEO of the Decade" (FORTUNE magazine) and "A Person Who Mattered" in 2010 (TIME magazine), Steve Jobs' consistent innovation has made him a celebrated figure. "With each passing year," notes TIME, "Steve Jobs and his sleek Apple products not only succeed in impressing the techiest of tech addicts, they also manage to create a whole new batch of gadget enthusiasts. And 2010 proved to be no different, with the release of the latest, smallest Macbook Air, renowned for its ultra-thin, portable design and, of course, the release of the iPad, the 9.7-inch touch-screen tablet device that caused media folk and techies alike to rejoice and believe that it would revolutionize the online publishing industry."
Designed to be read in one sitting, this essay of 5,000 words explains the nature of passion and its importance in Steve Jobs' life and career, and how it shaped his philosophy that in today's highly competitive business climate, passion is a key ingredient that is essential to creating (as Jobs famously said) insanely great products.
Drawing from lessons learned since 1976, when Steve Jobs and Steve Wozniak formed Apple Computer, this bite-sized essay provides food for thought for newcomers and veterans alike as they look to learn from the examples of one of the most successful business figures in our time.
This series--Apple's Cores--focuses on specific aspects of Steve Jobs' career at Apple, with lessons learned that can be applied by any aspiring entrepreneur or business person.
ABOUT THE AUTHOR
Tory Maru is a lifelong Mac fan.
